Good Brands Shouldn't Stay Hidden
ADVERTISING & CAMPAIGN MANAGEMENT
Expand your reach with strategic paid social and/or Google Ads campaigns designed to increase visibility & drive real results. At Set Theory Marketing, we don’t just run ads, we build intentional campaigns that connect your brand with the right audience at the right time. From targeting & messaging to ongoing optimization, every decision is backed by strategy & data, so your investment works smarter, not harder.
How it Works
1. We Set the Foundation
A one-time setup to make sure everything is properly connected & tracking correctly so your ads actually work.
Includes:
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Pixel + conversion tracking setup
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Account connection (Instagram, website, etc.)
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Audience setup (website visitors, retargeting, etc.)
Starting at $300
2. We Build Your Campaigns
Creation of your initial ads based on your goals, whether that’s more traffic, leads, or sales.
Includes:
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Campaign strategy (1–3 campaigns)
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Audience targeting
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Ad copy + direction
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Launch + initial optimization
Starting at $400
3. We Manage & Optimize
This is where the results come from. We monitor, adjust, & improve your ads over time.
Includes:
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Performance tracking
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Audience & keyword adjustments
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Budget optimization
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Ongoing improvements
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Consistent reporting
Starting at $300/month
AD CREATIVE SUPPORT
No ad content? No problem! We’ll either work with what you have or create content specifically for your campaigns, so your ads aren’t just running, they’re actually working.
*If you’re an existing content creation or social media management client, ad creative can often be sourced directly from your existing content library. Please reach out to your account manager to discuss your options.
Option 1: Client-Provided Content
Already have content? We’ll select, edit, & optimize it for ad performance, ensuring it’s formatted correctly, on-brand, & built to convert.
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Ad Creative — $75/ad creative
Editing, formatting, & optimization for ad performance
Option 2: Content Creation + Ad Creative
Need content created for your campaigns?
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On-Site Content Session — $150/hour
Creative direction + content capture
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Ad Creative — $75 per ad
Editing, formatting, & optimization for ad performance
